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Metrics OGRE badge.fwWhy should you consider becoming an OvernightGeek Real Expert (OGRE)?

First of all, it’s a ton of fun. During all of our courses, our students interact with instructors using real life examples from the student’s lives – we use client examples and other scenarios to prove social media best practices. (Read some of our student testimonials)

You’ll understand the difference between OGRE courses and gross, boring webinars after you’ve taken one of our courses.

ALL OvernightGeek University courses occur LIVE and online. Once your payment is processed, you will receive an invitation to join the class. Students will be able to view the instructor via webcam, and hear/engage in the live class via a conference call-in number. You DO NOT need a webcam to participate, students will not be on camera.

Download the OvernightGeek University Spring 2013 Brochure

The Metrics OGRE  –  intermediate level certification is for:

  • students who have already become Social OGREs
  • students who need a deeper level of expertise in increasing exposure and results using social media
  • students who need to create social media strategy for internal or agency purposes
  • students who need to prove metrics and are able to gauge the effectiveness of social media campaigns
  • students who intend to direct others in social media efforts
  • Digital Marketing professionals, as well as PR, Marketing, and Nonprofit professionals who need to show quantified results.

Use this link to see all Metrics OGRE courses available for registration on one page (includes required and elective courses)


Metrics OGRE Required Courses

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  1. Social Media Basics (3 hours) register
  2. Metrics & Metrics Planning   (3 hours) register
  3. Google Adwords   (3 hours)    register
  4. Google Analytics I   (3 hours)    register
  5. Google Analytics II  (3 hours)    register
  6. Processing Metrics & Data   (3 hours)     register
  7. Search Engine Optimization I   (3 hours)     register

Metrics OGRE Electives (choose 5)

Metrics OGRE Electives.fw

  1. 3rd Party Apps & Tools – Metrics Analysis  (2 hours)     register
  2. Blogging II  (3 hours)   register
  3. Facebook II  (3 hours)  register
  4. FB & Twitter Analytics (3 hours)   register
  5. Search Engine Optimization II  (3 hours)   register
  6. Instagram I (2 hours)   register
  7. Twitter II   (3 hours)   register

Other Fine Print

  • 34-36 total instruction hours (depends on electives chosen)
  • a certificate of completion will be presented at the end of the course
  • a logo and badge will be provided for OGREs to use on websites and blogs, once all of the certification requirements have been met

ALL OvernightGeek University courses occur LIVE and online. Once your payment is processed, you will receive an invitation to join the class. Students will be able to view the instructor via webcam, and hear/engage in the live class via a conference call-in number. You DO NOT need a webcam to participate, students will not be on camera.